The three (3) year REEEA-Alliance Strategic Plan is the organization’s process for defining her strategy so that she can accomplish specific goals and objectives. The organization also seek to utilize Strategic planning on a large scale, such as planning for organizational growth over several years to reach its mission. The document will also be used on a smaller scale, such as crafting a marketing plan or developing a strategy for the goals of businesses in the RE/EE sector. Either way, the benefits of a Strategic Plan, include the following: